Lennart Radtke

Lennart Radtke is a Bridal Couturier based in Nice, on the French Riviera, where he creates elegantly crafted custom wedding gowns and veils.

Before embarking on his career in bridal couture, Lennart spent 17 years as a professional ballet dancer. When first seeing his gowns, the echo of the understated yet romantic elegance and flow of ballet was very clear to me. We created a branding suite inspired by movement, which feels lush, romantic, yet timeless.

The brandmark features a peony, surrounded by curved stems. They’re confined within a square shape and repeated in rotation four times to create a checker pattern with a marbled effect when you stand back.

The wordmark consists of a classic and timeless letter style with exaggerated serifs for added character.